The Daily Habit of Writing

I recently listened to a podcast where Seth Godin, one of the best marketers and authors on the planet, talks about his daily writing practice.

He literally has written one small blog post every single day for 12 years running. He is amazingly consistent and prolific, having written 12 bestselling books in his career.

He says first of all to be allowed to do your work you can’t be a wandering generalist. You have to be so consistent in your work that you become the Linchpin, the go-to guy or gal for your area of expertise.

I really liked what he had to say about his writing habit. He said for him it is an absolute necessity to write one bit of truth every day in a public manner. That’s it. That is the only reason he writes every day. Not to necessarily help anyone but himself. He needs to get the truth down in writing and out to the world.

Any and every writer, fiction and non-fiction, aspiring or pro, should set him as an example. Write one bit of something everyday, whether it is truth or fiction. Write that one thing a day. The key is to get in through your thick skull that it is so absolutely imperative that you write every day that your life depends on it. Cause it does.